Editorial

The Utter Side

The Link goes back to ONLY East Central

Two years ago, a lot of our readers in East Central were asking for The Link to get bigger and cover more. The size of a newspaper is directly related to the amount of business advertising, and although we wanted to, at that point we COULDN’T get any bigger. 

At that same time, the people of Vancleave were asking for a newspaper like The Link on their side of the river. I thought expanding to Vancleave would fix both of those problems. I expected to have more advertising coming in, allowing us to provide Vancleave with a paper, while giving you the bigger paper you were asking for.  I now believe that move was a mistake. I believe the only way for The East Central Link to be as good as we can be – is for us to go back to being RELENTLESSLY LOCAL and focus strictly on our community again.

Phyllis Theroux is quoted as saying, “Mistakes are the usual bridge between inexperience and wisdom.” With that in mind, I have made the decision to admit my mistake, and fix it.

A newspaper does not have to be BIG to be GREAT. Although I would love to double the size of the paper someday, for right now we will do the best with the 12 or so pages we have. We will continue to provide you with all the local, sports and school news. We can now do a better job by providing more in-depth articles, more pictures and a better website and e-edition. Plus, we will bring back weekly recipes, Talk of the Town, the Worship Link and the Kids Page.

Over the last five years, The Link has become a vital part of the East Central community, and I promise to do whatever it takes to make sure we are here for generations to come. As always, we value your ideas and input. We would love to hear your thoughts about what we can do to become better.

Cherie Chesser, Editor / Publisher
Email: cherie@eclinknews.com 
(228) 588-1111
                                               

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The editorial page is the only place where the voice of our staff can be  heard. All editorials (a.k.a. "The Utter Side") are written by our staff and freelance writers. We highly encourage your feedback and letters to the editor. In most cases, your responses will be printed in the paper. View our submission policy by clicking here.